Azenby welcomes two new Associates

Azenby is delighted to announce that two more mobile industry veterans have joined the company as associates. Azenby is a fast-growing group of wireless industries practitioners who have helped nearly 50 clients in over 25 countries in the last 5 years. We are delighted to announce that Alan Hadden and Peter Garratt have joined us to help increase our capacity and range of experience and know-how we offer to our clients.

Alan Hadden

Alan is a veteran of the telecoms Alan Hadden colourindustry including 30 years’ mobile experience in vendor, regulatory and network operator organisations and industry associations. He brings a deep understanding of the key issues and trends in competitive mobile communications markets. His experience and leadership skills addressing international stakeholders were successful in developing new regulatory policies, new markets, business and investment opportunities. Alan is author of many reports, information papers and presentations. For example, he created and wrote the widely-referenced series of LTE, LTE-Advanced and LTE-Advanced Pro networks and device ecosystems reports for GSA.

Peter Garratt

Peter Garratt low resPeter is a highly-experienced Operations leader with a proven track record of transforming organisations and improving products and services and network performance. A radio engineer by trade, Peter spent six years in a fixed line start up business before transferring to the world’s first 1800 mobile network, one2one – now part of BT-owned EE. He has developed and led first and second generation Managed Service Agreements, the last one employing on-shore and off-shore support of a thousand people. Peter has been leading Continuous Service Improvement teams that have enhanced processes, tools and people, having a positive impact on customer experience and financial optimisation.

About Azenby

Azenby are specialists in navigating the mobile and wireless landscape. We are seasoned senior practitioners with deep practical experience & operational understanding of 2G, 3G and 4G networks. This is the result of many years’ experience gained working at MNOs at senior levels. We have been engaged by all sectors of the wireless industry including Operators, MVNOs, Alternative Service Providers, Vendors, Manufacturers, Test Houses, Roaming specialist suppliers, VCs and PE firms, and have worked on over 50 engagements in 25 countries worldwide

For more information please call +44 7956 202120 or email